REASON AL 03 AXS 2026
· Avinox M2S Motor -150Nm 1300W (Boost mode) / 130Nm 1300W
· Integrated 800 Wh LI-ION battery
· Reason Aluminium frame, Boost, 160mm Wheel travel
· Fox 38 Float Factory fork with 160 mm travel
· Fox Float X Factory shock
· Sram S1000 AXS T-Type 12-speed drivetrain
· XT 4 Piston disc brakes 203 / 203


Maximum Power. Real Balance.
Weight from 20Kg of pure power and autonomy in a lightweight set
Adapted to your style
Designed to offer a perfect balance between reduced weight and high-level performance. Choose between the solidity of aluminum or the reactive lightness of carbon. Its adjustable geometry and optimized kinematics ensure agility, control and efficiency in any type of terrain. Thanks to the Avinox system from DJI, you will enjoy powerful and smooth assistance, ideal for demanding ascents as well as technical descents. A lightweight, precise and adaptable e-bike for every rider.


New size XL!
The Reason expands its range with the new XL size, designed for riders from 185 to 205 cm. Same optimized geometry, same performance. Reach of 514 mm and wheelbase of 1334 mm for total control on any terrain.
Adjustable Geometry
With a Flip Chip system that allows you to adjust the frame geometry quickly and easily. Modify the head tube and seat tube angles to adapt the bike to your riding style or the type of terrain. One frame, four possible configurations. Maximum versatility for riders who want it all.
Design and Kinematics
The Reason revolutionizes the e-bike segment with a high-performance, lightweight frame and an unbeatable kinematics. It absorbs vibrations without losing responsiveness, and offers agility, control and precision at all times. Its integrated, styled and clean design looks like a muscular bicycle: no one would say it's electric, not even close.

Product Information
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SAVE MONEY. MODIFY AT ANY TIME. PAUSE, SKIP OR CHANGE
Close all zippers before washing
Wash at max 30°C
Hand washing with cold water (or gentle wash cycle)Using mild, high quality detergent
Drip drying in shade, do not machine dry
Avoiding ironing and bleachThe instructions on your garment’s label
Sorting your clothing by color
Avoiding fabric softener.
Our clothing isn’t meant to be dry cleaned and soaking clothing is not ideal
Storage
Unused sealed sachets should be stored inside the box in a well-ventilated, dry place and protected from moisture, heat and direct sunlight. Can be stored for up to 3 years.
Size
Each sachet contains 30g powder.2 x 30g sachets per carton box.
Makes 2x litres of bike cleaner
100% plastic free packaging
Readily biodegradable ingredients
100% water free
Refill your old bottle and help reduce plastic waste
92% saving in packaging compared to 2 x 1L bike cleaner
100% environmentally friendly ingredients, including plant based raw materials
Supplied in a compostable sachet and printed with vegetable inks
FSC recycled card box containing 2 x sachets – that makes 2L of bike cleaner
Safe on all parts and surfaces including carbon fibre
Will not harm seals, cables, disc brake pads or rotors
Alkaline based and free from alcohol, CFCs, EDTA, solvents or acids
Vegan & vegetarian friendlyCruelty free, not tested on animals
Sachet Instructions
1. Grab your empty old bottle of Muc-Off. (You may need a pair of adjustable pliers to remove the trigger from the bottle). Or purchase our Bottle for Life.
2. Fill up to the shoulders of the bottle with 1 litre of lukewarm water for faster formula activation!
3. Carefully cut one corner of the sachet open along the diagonal cut lines.
4. You can carefully pour the sachet straight into the top of the bottle. Or using the box, fold the inside of the lid together using the printed lines as a guide and use this as a funnel to pour the powder into your bottle. (Please see our video for full instructions on this.
5. Screw your spray trigger back onto the top of the bottle. Ensure it’s tight!
6. Shake the bottle vigorously for 30-60 seconds to activate the formula. If you notice any undissolved powder simply keep shakin’ it!
7. Go clean that filthy bike!

